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Energy Systems · APAC
Assembled four candidate accounts — two existing automation accounts expanding into captive data centers (Sundara, Nexa) and two net-new operators — screened to those with an active or imminent build in APAC.
| Account | Relationship | Trigger |
|---|---|---|
| Sundara Data Centers | Existing (automation) | 3 APAC sites in build |
| Nexa Foods | Existing (automation) | $600M Hyderabad build announced |
| Helios Infra | None | Competitor-aligned |
| APEX Cloud | Prospect | Evaluating sites |
Read each account's stated priorities and recent buying signals. Sundara is optimising speed-to-power and cooling efficiency across three sites; Nexa's board just committed $600M to a single large build, putting procurement on the clock this cycle.
Translated the signals into concrete needs: site power distribution and cooling controls at each facility, with a strong pull toward a coordinated single-vendor solution to hold the aggressive build timelines.
Mapped the needs to a cross-BU bundle — Energy Systems power distribution plus Building Technologies cooling controls — that a single-line competitor cannot match. The bundle is the differentiator, not either product alone.
| Need | Offering | Source BU |
|---|---|---|
| Site power distribution | MV/LV distribution + switchgear | Energy Systems |
| Cooling controls | Precision cooling controls | Building Technologies |
| Coordinated delivery | Single-vendor program | Cross-BU |
Estimated deal value per account from comparable data-center wins and the scope of each trigger. Nexa's single $600M build supports a $40–60M attach; Sundara's three sites are individually smaller but sum to a comparable total over a longer window.
Assumptions
Ranked on fit × signal strength. Nexa and Sundara lead on both; Helios is competitor-aligned and deprioritised; APEX is early and worth nurturing, not pursuing now.
| Account | Fit | Signal | Priority |
|---|---|---|---|
| Nexa Foods | 90 | Fresh $600M build | 1 — pursue now |
| Sundara Data Centers | 88 | 3 sites in build | 2 — fast follow |
| APEX Cloud | 60 | Evaluating | 3 — nurture |
| Helios Infra | — | Competitor-aligned | Hold |
For Nexa: the why-now is the just-announced build with procurement on the clock. The evidence is the existing automation relationship plus the announcement. The route in is a warm introduction of the Energy Systems team through the automation account owner, leading with the coordinated power-and-cooling bundle before a single-line competitor can anchor the spec.
Evidence gap
Nexa's cooling-vendor shortlist and decision timeline are not yet confirmed — recommend an account-team check before the outreach so the bundle lands ahead of a locked spec.
Final output
Across four APAC data-center accounts, Sundara and Nexa carry the strongest fit-and-signal combination. Both are existing automation accounts building captive data centers — a first-time cross-BU power-and-cooling attach. Nexa is the sharpest play right now: a freshly announced $600M Hyderabad build, an existing relationship to route through, and a bundle no single-line competitor can match. Recommended value $40–60M at Nexa, with Sundara a fast follow across its three sites.