Workflow · Find New Customers
Illustrative walkthrough
State the offering and the customer problem it solves, so fit is judged against a concrete value proposition.
Assemble net-new companies that plausibly fit the firmographic and use-case profile — beyond the names already in the pipeline.
Rate each prospect on how squarely the offering matches its profile and likely need.
Read recent signals — builds, hires, funding, tenders, leadership change — that indicate intent this cycle.
Rank on fit × signal strength so outreach goes where need and timing align.
Evidence gap
A live run names the specific evidence to firm up before deciding here; this worked example marks where that check lands.
Final output
Find New Customers answers “Which companies have the strongest need for our offering, and which should we pursue?” This worked example walks the full methodology step by step; a live run applies it to your chosen scope, carrying its own evidence, scores and recommendation.